Is It Time For An Image Overhaul?

Over the past few years, men have been collectively smartening up their act and male grooming is now a huge industry. Not only is it now acceptable to be impeccably well turned-out, it’s expected. And why not? Women have known for years that being well groomed actually makes you feel better and more confident. But if you're a busy dad with a hectic job that never really has time to think about it, where do you begin? You only need a handful of products to develop a quick, easy maintenance skincare routine that is you-but-on-a-good-day, and you’ll be feeling your best in no time.

Understand Your Hair Products  

We’ve come a long way since a tub of wet-look gel was the only styling product available on the men’s aisle. Now, from texturising clay to sea salt spray, there are hundreds to choose from. The trick is to understand your hair type and style to choose the one that’s right for you. If your mop is thick and unruly, then waxes and pomades will give it grip and hold. If you have thin hair, these can just make it look greasy, so stick to light products and sprays. Unsure? Ask your barber for advice on hair types and good products to try.

Find a Signature Scent 

There’s nothing worse than an overpowering aftershave, so follow the old fashioned rule that someone must be kissing distance before they can smell your cologne. Finding one you love and sticking to it will make it your signature scent - so you don’t need a whole shelf of bottles. Invest in something quality and it should last you with an annual refill. From light and citrusy to spicy and woody, your best bet is to head to a department store armed with tester strips and try out five or six- anymore and your nose no longer processes the scent properly.

Manage Facial Hair

If you develop your personal style, the chances are that you’ll always look good. It's not about following the latest trends in men’s fashion - more about finding those classic pieces which suit your body shape and always look good. Once you’ve built up a wardrobe of these items which complement you and your lifestyle, you can always add in a twist with great accessories, such as oakley glasses for men, a pure wool scarf or the perfect watch for you.

Step Into Skincare  

The world of skincare can seem daunting, but it doesn’t have to involve hundreds of products. With just three things, you’d be surprised what a difference you can make to your look. All you need is a face wash, an exfoliator, and a moisturiser. Brands like Clinique have been doing skincare for years and can steer you right. Clean your face properly, slough off the dead cells once a week, and give it some moisture, and you’ll instantly look better. Puffy, lined eyes? Layer in a cooling eye gel too and you’ll instantly look more awake in that morning meeting.