Women have long dominated the world of cosmetic treatments. Out of 9,480,949 BOTOX® and other wrinkle-relaxing injections performed in 2023 by respondents to an annual professional medical survey, for example, a full 8,911,511 of them were for female patients. That certainly doesn’t mean men are left out, however. In fact, the 569,438 wrinkle-relaxing treatments made for men indicated a 6 percent increase over the same numbers from 2022. This article dives further into the data to explore what men have been choosing for themselves—and what that means for practices and their patients.
Read More