The term "Marketing" is one of those buzzwords that everyone in business seems to like to use. What is Marketing? Well, it describes the act of coming up with ways to promote products and services that exist today and establish ways to make money from them in the future. It also describes the act of creating a need for more products and services that have the potential to solve people's problems or wants.
Read MoreSelf-motivation – we hear so much about it, we complain about it, and profess to stay with it until we achieve our goals, whatever they may be. Whether you want to get that promotion, build that dream business, get fitter, or just be a better husband and father, there are times when you hit the proverbial wall. That feeling of idleness starts to take its toll on you, and you might begin over-indulging, letting negativity cloud your mind. This, my friend, is called lack of motivation – it can happen to anybody, and so if this resonates with you, here is some advice that might help you to refuel your motivational drive.
Read MoreOn average, 31% of employers believe that having initiative is the most critical characteristic to look for when hiring someone. Coming prepared for a job interview is one of the best ways to demonstrate your initiative. Preparedness shows that you care about the position, understand what it entails, and possess the drive to get the job done. But, what should you bring to an interview? Always remember the correct documents and paperwork. Keep reading for tips on what to bring to an interview to ensure a positive first impression.
Read MoreA business plan serves many purposes. It acts as a guide when making critical decisions or creating business milestones; it helps entrepreneurs identify problems, avoid crucial mistakes, and iron out kinks in the business; and it to act as a document that communicates a business’s objectives to secure financing, and a guide for outsiders like suppliers and service providers. Although creating a business plan might seem intimidating, it can be done quite easily and quickly when you go about it one step at a time. Here is a look at the critical components of a traditional business plan.
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